JAM Online – a new format.
Read the full update
JAM Online 2020
6th edition

Sharing the stories behind great products


Oct 12th – Oct 17th




From £199

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Fireside chats

A new JAM, just for you!

In October, join us for the largest JAM event in history, as your favourite product conference shifts online.

As always, we'll be serving up our signature blend of candid stories to help you build great products, and lead your team through turbulent times – but this time, tune in from the comfort of your home! There's no need to travel, and saving money on the venue means we can pass those savings on to you – making the event more accessible than ever before.

But that's not all – after a tough year, we know you're craving to reconnect. So, we're also organising a small, get together – the JAM Salon – to end this event with a bang.

We hope you'll join us online, IRL, or both!

Mathilde & Seb

What is JAM?

Building great products is hard. We're here to help you learn from those who've been there and done it.
Back in 2015, we started a small event to hear the stories behind our favourite products. Every year, more people came. Without realising, we had invented a different type of event.
Read our story
Watch the 2019 highlights

What's on?


Jam session 🥁


How we Use Notion to Work Together – While Apart
James Gill
Prioritisation Lessons Learned (the hard way)!
Martin Matuš
How to Design for Belonging
Lara Mendonça
Designing Human-Centered AI Products
Jess Holbrook
Destigmatising the Death Industry
Tam Finlay
What Can You Build that Really Lasts?
Alex Watson
Building Mindful Products
Anne-Laure Le Cunff
Indie maker
Don’t Be Afraid to Take Big Bets (Here's How)
Sravanthi Kadali


Focus on impact: growing your product, business and teammates
Nimrod Priell
Focus on impact: growing your product, business and teammates
Nimrod Priell

Panels & Fireside Chats

Fireside chat with Matt Walton
Matt Walton
Fireside chat with Anne-Laure Le Cunff
Anne-Laure Le Cunff
Indie making
Going solo
Pivoting in a Pandemic: the Good, the Great & the Ugly
Lea Samrani

What to expect?

Stories you haven't heard before

Some will inspire you, others will challenge your perspective. Learn from product makers who're figuring out how to be better at their craft –– just like you.

Career-building workshops

Whether you want to practice a specific technique, sharpen your design thinking, or grow your soft skills, these hands-on sessions will help you level up your product career.

Candid conversations

Insightful interviews with product leaders on what they learned navigating change this year. You'll be able to ask all your burning questions. No fluff.

Meaningful connections

Meet product people from all over the world during breakouts and speed networking sessions. Connect, share ideas, and reflect on what you learned together.

One special Salon

For those who are craving to reconnect on a more intimate and smaller scale, we've created JAM Salon. An in-person brunch, hosted in London. Social distancing doesn't mean we should stop networking.

You, the friendliest community

Can you believe it's the 6th year? Time flies when you're having fun! In 2020, attending also means you're supporting a small team in keeping JAM alive. Product karma points to you, my friend!


This year, candour matters more than ever. We'll open up honest conversations about the themes that matter to you.

Theme #1

Shaping the future

The world around us is changing faster than ever before. Our role as makers too. We have the power (and responsibility) to build more impactful products. How might we do this in practice?

Theme #2

Building resilience

In times of extreme uncertainty, resilience is a superpower. Let's explore the ways in which we can bounce back from adversity, turn hardships into lessons, and thrive in a fragile world.

Theme #3

Reinventing remote

Suddenly remote with more questions than answers? You're not alone. Learn how your product peers have adapted to going distributed –– from new rituals and tools to culture changes.

The line-up

Ed Cooke

Who's going?

You may recognise some of these names – they've confirmed attendance at this year's event!




Intelligent People


Ness Labs








Red Badger


Greater London Authority




Just Eat



What people said

JAM isn't a product conference where everyone is trying to shine and make themselves look good but a meet-up of product lover here to be honest and helpful. They just do things differently and it's very much in phase with the new generation of Product people and that's why I love them.
Lea Samrani
Head of Product at CharityJob
JAM conference's philosophy speaks to my heart. They bring in new voices, cut through the clutter and help you Get shit done™.
Rachel Ilan
Senior Designer at Google
Brilliant conference @makingjam, my first time and am really impressed, great speakers, had a top day and gained a lot of insight. Really surpassed other (more expensive) Product conferences I’ve been to. Bravo 👏
Holly Niblett
Product Manager at carwow
JAM is an amazing place to meet those who experience the same work life as you. It's the perfect environment for learning and socialising with like minded people. Can't wait for the next one!
Leila Abidi
Product Owner
The people, the energies, the location and the talks all made for a wonderful conference! The JAM team was awesome!
André Dantorp
Growth & Customer Success Manager
It's like a summer camp for product people. Fantastic opportunity to bond, go deep, get vulnerable and learn from each other. I guess that's what you get when you share everything for 3 days! Also the setting is just 👌🏾
Antoine Sakho
Head of Product at busuu
It was my first time attending JAM conference and it totally exceeded my expectations. The venue was incredible and the quality of the talks was superb. I cannot wait to join JAM Barcelona 2020!
Antonio González Sanchis
VP Product
Psyched for my first JAM conference today- best way to hone product management skillset is to hear examples /learnings from awesome product people #JamConf18 👌
Caroline Stretton
Product Owner at Lloyds Banking Group
Traditional tech conferences are about huge crowds, lousy name tags and tasteless coffee. Jam is just the opposite. I'll be back next year!
Chloe Donegan
Pre-Sales Engineer at Qubit
@makingjam scheduling of talks, allowing ample breaks, refueling & networking was spot on. Diverse, smoothly run & down-to-earth #JAMConf17
Christina Lai
UX Researcher at Rated People
JAM is a sweet spot between a meet-up and a bloated conference. It's a perfect way to break the daily routine, stop, reflect and think about the future. I love that the talks are based on real experiences - we're all going through the same challenges, and everyone has their own approach on tackling them.
Darius Matuliauskas
Head of B2B Product at TreatWell
This was such an amazing weekend! It was truly special to learn from, and be challenged by, such amazing peers: in talks and fireside chats, and over coffee, meals, and wine. I’m so glad that I decided to join this event, and that I met such brilliant people in such a lovely setting.
David McDougall
Managing Director
An incredible day! The people, the presentations and the PARTY! 600 product people in one room it's impossible not to learn something valuable.
Garry Clarke
Digital Product Lead
JAM was really interesting and fun (as opposed to a lot of events I go to). I turned up solo from abroad, but met heaps of people.
Greg Gibson
Product Owner at Lufthansa AirPlus

Curated by

Meet the makers behind JAM. Have a question about the lineup? Want to know more about the talks in the making? Drop them a line.

Mathilde Leo
Co-founder at JAM
David Vilf
Product Manager at Onfido
Anthoine Sakho
Ex Head of Product at busuu
Jeff Gardner
Head of Customer Success at Graphy

JAM is proudly sponsored by


Ready to join the most inspiring and interactive JAM to date ? Buying your ticket today means you'll have secured your spot, and backed the small team of makers behind JAM. 🙏 Your trust and support means the world.

Ask us about group, student, startup and not-for-profit pricing.


Live conference access
Live Q&A with speakers
Virtual party & networking


Live conference access
Live Q&A with speakers
Access to ONE virtual workshop

You'll be able to book yourself in to one workshop (max 4hours). Workshop registrations will take place approximately 1 week before the event starts.

Virtual party & networking
10% discount on a future JAM event of your choice


Live conference access
Live Q&A with speakers
Access to ALL virtual workshops (10+)

You'll be able to book yourself in to as many workshops as you like. Please note that some workshops have limited capacity, and spaces will be assigned on a first come, first served basis. Workshop registrations will take place approximately 1 week before the event starts.

Virtual party & networking
Access to the JAM Session

The JAM Session is a pre-conference virtual networking event (October 12) Available from anywhere.

Early access to talk recordings, slides & resources
20% discount on a future JAM event of your choice
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