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Avant-garde product development in the Age of Data

Ed Cooke

Memrise @ Co-founder & CEO

In his talk, Ed will highlight three key features of Memrise's experimental product development process: their use of prototyping and user-testing in product exploration; their commitment to radical diversity in team and technique; and the exploration of bold ideas to develop fresh content and ideas, such as their tour round Europe in the double-decker 'Membus'. Ed will explain how these efforts tie together in helping Memrise invent and quickly deploy unorthodox learning experiences at scale.
JAM London 2017
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About Ed

Ed is the co-founder and CEO of Memrise, a profitable language learning app with 25 millions users, with a unique approach to experiential learning. Ed's background is in philosophy and cognitive science.

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